Electrooculography in Marketing

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250-fajmon.pdf(935.8 KB)
Date
2016
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Mark
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Vysoké učení technické v Brně, Fakulta elektrotechniky a komunikačních technologií
Abstract
This article delas EOG analysis for marketing studies. Evaluation is performed using three methods. Data was recorded from 10 respondents. Proposed algorithm is realized in Matlab workspace.
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Keywords
EOG, marketing, blink detection
Citation
Proceedings of the 22nd Conference STUDENT EEICT 2016. s. 250-252. ISBN 978-80-214-5350-0
http://www.feec.vutbr.cz/EEICT/
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Peer-reviewed
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cs
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© Vysoké učení technické v Brně, Fakulta elektrotechniky a komunikačních technologií
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http://hdl.handle.net/11012/83932
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Student EEICT 2016
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