Spokojenost zákazníků
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Date
Authors
Korenčiaková, Terézia
Advisor
Referee
Mark
A
Journal Title
Journal ISSN
Volume Title
Publisher
Vysoké učení technické v Brně. Fakulta podnikatelská
ORCID
Abstract
Táto bakalárska práca sa zaoberá problémom spokojnosti zákazníkov spoločnosti EWALDS s.r.o. Práca poskytuje analýzu súčasnej úrovne spokojnosti zákazníkov, ktorá bola odvodená z dotazníkového prieskumu. Následne sú uvedené návrhy a preventívne opatrenia na zvýšenie spokojnosti.
This bachelor thesis deals with the issue of customer satisfaction of the company EWALDS s.r.o. The thesis provides analysis of current level of customer satisfaction which is determined by the questionnaire survey. It is then followed by the proposals and precautions to increase the satisfaction.
This bachelor thesis deals with the issue of customer satisfaction of the company EWALDS s.r.o. The thesis provides analysis of current level of customer satisfaction which is determined by the questionnaire survey. It is then followed by the proposals and precautions to increase the satisfaction.
Description
Keywords
Citation
KORENČIAKOVÁ, T. Spokojenost zákazníků [online]. Brno: Vysoké učení technické v Brně. Fakulta podnikatelská. 2021.
Document type
Document version
Date of access to the full text
Language of document
en
Study field
Entrepreneurship and Small Business Development
Comittee
doc. Ing. Robert Zich, Ph.D. (předseda)
doc. Ing. Zdeňka Konečná, Ph.D. (místopředseda)
Ing. František Milichovský, Ph.D., MBA, DiS. (člen)
Ing. Marcel Rolf Pfeifer, Ph.D. (člen)
Ing. Jan Luhan, Ph.D., MSc (člen)
Date of acceptance
2021-06-25
Defence
Supervisor´s questions - answered.
Reviewer´s questions - answered.
Ing. Marcel Rolf Pfeifer, Ph.D. - Please explain me risks no. 3 and no. 4. Answered.
How you will financial pay this discount (risk no. 4)? Answered.
What is the possibility of accurance of risks? Partially answered.
Did you consult with managers 50 % discount? Answered.
Result of defence
práce byla úspěšně obhájena