A Comparison of the Approaches to Customer Experience Analysis

dc.contributor.authorHavíř, Davidcs
dc.coverage.issue1cs
dc.coverage.volume31cs
dc.date.issued2017-09-23cs
dc.description.abstractThe aim of this paper is to summarize research on customer experience analysis and to explore and compare the dimensions describing customer experience listed in seven conceptual models with findings from 17 research projects on customer experience conducted after the year 2010. The purpose of this is to summarize recent knowledge, get the most comprehensive view on customer experience and its possible decomposition, and to reveal possible relationships between the dimensions.en
dc.formattextcs
dc.format.extent82-93cs
dc.format.mimetypeapplication/pdfcs
dc.identifier.citationEconomics and Business. 2017, vol. 31, issue 1, p. 82-93.en
dc.identifier.doi10.1515/eb-2017-0020cs
dc.identifier.issn2256-0394cs
dc.identifier.orcid0000-0002-7150-8456cs
dc.identifier.other140616cs
dc.identifier.researcheridABG-5158-2020cs
dc.identifier.urihttp://hdl.handle.net/11012/70174
dc.language.isoencs
dc.publisherRTU Presscs
dc.relation.ispartofEconomics and Businesscs
dc.relation.urihttp://www.degruyter.com/view/j/eb.2017.31.issue-1/eb-2017-0020/eb-2017-0020.xml?format=INTcs
dc.rightsCreative Commons Attribution 4.0 Internationalcs
dc.rights.accessopenAccesscs
dc.rights.sherpahttp://www.sherpa.ac.uk/romeo/issn/2256-0394/cs
dc.rights.urihttp://creativecommons.org/licenses/by/4.0/cs
dc.subjectcustomer experienceen
dc.subjectdimensionsen
dc.subjectresearch methodsen
dc.subjectscale developmenten
dc.titleA Comparison of the Approaches to Customer Experience Analysisen
dc.type.driverarticleen
dc.type.statusPeer-revieweden
dc.type.versionpublishedVersionen
sync.item.dbidVAV-140616en
sync.item.dbtypeVAVen
sync.item.insts2025.02.03 15:43:47en
sync.item.modts2025.01.17 15:14:16en
thesis.grantorVysoké učení technické v Brně. Fakulta podnikatelská. Ústav managementucs
Files
Original bundle
Now showing 1 - 1 of 1
Loading...
Thumbnail Image
Name:
[Economics and Business] A Comparison of the Approaches to Customer Experience Analysis.pdf
Size:
439.77 KB
Format:
Adobe Portable Document Format
Description:
[Economics and Business] A Comparison of the Approaches to Customer Experience Analysis.pdf