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Companies' performance and behaviour responding to crisis during Covid-19 pandemic: a case study of the Czech Republic
(Entrepreneurship and Sustainability Center, 2024-03-30) Chytilová, Ekaterina; Talíř, Milan
The aim of the paper is to find out whether the behaviour of B2B and B2C enterprises differed in the pandemic period in terms of disruption, the extent of measures taken and the financial situation in the following period. To achieve the main objective, a questionnaire survey was conducted in Czech companies with a predominantly B2B or B2C business relationship. Two research questions were defined, which were answered by testing a total of 6 hypotheses. The parametric two-sample one-factor ANOVA and Pearson's Chi-squared test were used to test the hypotheses. The test results suggest that the correlation between the number of operation barriers and the level of disruption is more pronounced for B2C than for B2B. B2C businesses were more likely to use tools such as simplifying organisational structure or changing product offerings to combat the impact of pandemic. In contrast, B2B businesses used tools such as working from home and moving online to a greater extent. The correlation between the level of disruption and the use of remedial measures is only valid for the B2B group. The link between the measures taken and the economic situation after the pandemic was confirmed for both B2B and B2C businesses (to a greater extent). The survey results are valid only for B2B or B2C businesses in the Czech Republic. The results are limited to these measures only, other measures were considered irrelevant for the purpose of the study. The results are limited to the crisis period; results may differ in other periods.
Digitalization of BSR in the recession
(Growing Science, 2024-03-01) Chytilová, Ekaterina; Talíř, Milan
Digitalization of BSR (buyer supplier relationship) is generally one of the effective tools to strengthen the supply chain. This study aims to establish the correlations between the perceived importance of BSR, investment in BSR digitalization and ER (economic result) change. Data collecting was realized in the form of a questionnaire survey. This survey was carried out in Czech enterprises of different focuses and sizes. Hypotheses are tested using Pearson's Chi-squared test. The study confirmed that correlation between the perceived importance of BSR and investment to BSR digitalization is stronger for producers than for service providers. The investment in BSR digitalization brings about ER development in the short term only for services providers. Enterprises do not associate the development of ER and the importance of BSR. BSR is considered an important area as part of the SCM whole, but ER development is not associated with this area, nor does investment in this area have a clear economic effect in a recession. Thus, the logical triad of "importance of the process- investment in process development – process effect" is unprovable in the case of BSR digitalization in a recession.
HR Marketing as Supporting Tool of New Managerial Staff in Industry 4.0
(MDPI, 2019-08-21) Procházková, Kateřina; Milichovský, František
Human Resource marketing (HRM) is focused on the creation of job-position with all relevant parameters such as work specification, wage, and adequate communication of job-offer. Wage is possible to understand not only the amount of money but also as all kinds of reward for the work. Remuneration of staff has received more interest during the last decade, especially in connection of managers and the concept of industry 4.0. Job offers description helps to find out suitable applicants for specific managerial positions. The main objective of the paper is to state the relationship between gender and the chosen variables (job-sources). For this purpose, there was a realized questionnaire survey, focused on HRM in the business environment in the Czech Republic. The sample population for survey consists of 522 people, from which gave back only 185 participants (return is 35,44%). To process gained data, there were employed Pearson’s chi-square test for independence, cluster analysis. Graphical design was made by ROC curve. According to results, there were defined relationships between gender and job servers as job-source, and gender and social networks as job-source. This dependence is supported by the ROC curve, which shows the expectation of wage income according to work-experience.
Modeling cause and effect relationships of strategy map using economic and social performance factors in the organizational culture
(Mendel University Press, 2020-07-01) Hornungová, Jana; Petrová, Kateřina; Milichovský, František
The paper deals with the possibility to use a strategy map as a tool for the management of a company's strategy. The objective of the paper is to introduce performance factors that are included in the map, playing an important role in the evaluation of economic and social indicators. According to defined factors we stated the performance model with a focus on three important corporate perspectives such as economic, working environment, and the local community. These perspectives are considered such an important part of the strategic management of the business and can help an organization to define and assess progress towards the attainment of its objectives. The introductory part of the article presents the reduction of economic and social factors of performance and further uses this information to draft a strategy map, specific to the chosen sector. Establishment of causal link schemes among the individual strategic objectives, mutually linked and influencing each other, leads to the confirmation that the success of the strategy depends on many factors.
The Impact of COVID-19 on the Digital Transformation in Organizations: A Quantitative Analysis
(University of Hradec Králové, 2022-06-06) Petrová, Kateřina; Špatenka, Jan; Koch, Miloš
The COVID-19 pandemic disrupted all aspects of life. To stop uncontrollable virus spread, the Governments declared lockdown in many countries. The economic and social consequences of the pandemic had a significant impact on organizational development. In response to the crisis, organizations had to accelerate the strategy of digital transformationto adapt to unprecedent situation. The purpose of the contribution is to measure the magnitude of the impact of COVID-19 on digital transformation in organizations. The article presents results of research dedicated to the situation in selected areas. Primary quantitative data were obtained using a questionnaire survey taking place before and after the beginning of the pandemic. The selected outputs compare the results of the digital transformation in organizations in two periods, before 2020 and after. The sample contains thousands of respondents. The results confirm the rapid transfer of organizations to become more digital toward interacting with customers and suppliers through digital technologies. The rate of adoption of digital initiatives is higher than before the crisis. Therefore, is an indisputable output of the questionnaire survey focused on the role of CIO, number of information systems, ICT investments, user comfort, and the will of managers to listen to user request.

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